代写英国assignment:评估运营经理的角色,代写英国essay,留学生essay代写

代写英国assignment：评估运营经理的角色

运营经理对公司而言是至关重要， 本文从五个基本的绩效目标来评估运营经理在商业活动中的作用。考虑到五个绩效目标，以提高公司的竞争力，即质量，速度，可靠性，灵活性和成本。

Evaluating the role of the operations manager

Table of Contents

1.    Introduction. 3

2.    Five Performance Objectives. 3

2.1 Quality. 3

2.2 Speed. 4

2.3 Dependability. 4

2.4 Flexibility. 4

2.5 Cost 5

3.    Conclusion. 6

4.    References:

1.     Introduction

Operations manager is a critical role to the existence of company. Different from other employees who are responsible for a certain part of operation (such as finance or inventory management), operations manager deals with multiple resources, integrates useful information and meets all levels of demands of business operation. Simply, the daily role of operations manager can be divided into several parts: logistics and budget management, making operational strategies, support service management, coordinating multi-relations and answering customers’ demands (Operationsmanager.com, n.d.). As operations manager is so important to the future of a company, it is necessary to evaluate its role in business activities.

2.     Five Performance Objectives

As the function of operations strategy is to focus on the certain competitive priorities in a long-term plan (Reid & Sanders, 2012), operations manager has to get a very clear knowledge of the organization’s strategy objects, the influences from internal and external activities, especially the responses of suppliers and customers. In order to improve operations management, operations manager encourages the good influences on process and tries to avoid the bad one that make process worse (Hald & Mouritsen, 2013). Five performance objectives are taken into consideration to raise the competitive power of a company, which are quality, speed, dependability, flexibility and cost.

2.1 Quality

Quality is an indicator to judge the excellence of product which has a close relation to customers’ feelings. High quality not only satisfies customer but also give a positive influence on dependability. It will increases the loyalty of customer, reduces cost and helps company to build good reputation. High quality always means less number of defects per unit, fewer warranty claims, low level scrap and customer complaints. In order to maintain high quality, operations manager has to work in next three fields: routine detection and inspection, usage of quality control, production process standardization. Integrating appropriate resources and information to product qualified goods and service is one major object of quality.

2.2 Speed

The speed can be divided into two parts: the external speed and internal speed. External speed requires to shorten customer query time and delivery time, while internal time connects with producing process which means to decrease throughput time and cycle time. There is connection between the four times: the shorter the internal time and delivery time is, the more quickly the customer will get product. Meanwhile, the faster responses of customer’s requirement, the swifter the company will organize materials and resources to product and deliver. Being an operations manager, it is important to focus on the whole chain, make sure to take measures to strengthen the weak link, and operations manager should be very cautious to keep high quality as well as high speed.

2.3 Dependability

Dependability ensures the reliable resources and information of process that the company has got, it also ensures the satisfactions of customers’ demands. What’s more excellent dependability decreases the complaints from customers, saves operations manager’s time and resources, provides a stable environment for operation. Because of dependability being the guarantee of the whole process, it could not be ignored by operations manager.

2.4 Flexibility

Flexibility includes product flexibility and volume flexibility. The definition of product flexibility is the ability to produce the new items economically and speedily under the current conditions. A company with high product flexibility can easily adjust product portfolios according to customers’ specific demands. Volume flexibility is the ability to increase or decrees production to meet the market’s demand. High volume flexibly efficiently prevents underproduction or overstock. Process design with flexibility can save operations manager’s time, enhance the customers’ satisfaction degree, increase the utilization of materials and make production more reasonable.

2.5 Cost

Keeping cost per unit down is one critical target for operations manager, so cost control is an important step in process design. However, when talking about cost, it involves into the whole production process, from materials purchasing to product sales, and it is influenced by other performance factors. There are three ways to reduce cost. One is to develop high technology and raise the automation of production, the other one is to increase labor productivity, the third one is to lower the product lines that occupy too many resources. Operations manager should keep cost at an appropriate level to meet market’s demands.

When it comes to achieve the goal of reducing variation and defects, improving operation and management quality, operations manager should be aware of some other areas.

One role of operations manager is to deal with people. The people contains everyone relates to operation process, like customers, suppliers, other managers and staff. Operations manager needs to know how to gather these people who don’t share the same values and how to make them consistent with the company’s operation strategy. Some other external factors should be taken into consideration as well. Globalization, environmental deterioration are impacting on the traditional operation mode.

Operations involve into the major business activities of a company, and operations manager has to make sure the efficient work of the whole value chain in and beyond the company (Slack et al., 2010). Managing day to day activities is another job for operations manager to plan and control. Day to day activities contain health and safety, oversea delivery, control cost and manage quality. They meet the definition of planning and control which are activities coordinate the inner operations process and external functions in or across companies in a broader supply chain (Kehoe and Boughton, 2001).

3.     Conclusion

In order to increase the efficiency of the whole business, operations manager has to be well aware of producing, delivering, distribution, selling as well as enterprise’s sponsors, investors, employees and customers (Silvana, 2014). Five performance objectives are raised to evaluate the role of operations manager, which are quality, speed, dependability, flexibility and cost. With high quality and speed, efficient dependability and flexibility, and low cost, operations manager is supposed to play a good role in a company. However, in the consideration of fierce storm of globalization, the rise of internet and environmental deterioration, a big challenge for operations manager has come out. In one word, the advancement of times vests new tasks to operations manager.

4.     References:

Hald, K.S., & Mouritsen, J. ( (2013). Enterprise Resource Planning, Operations And Management: Enabling And Constraining ERP And The Role Of The Production And Operations Manager. International Journal Of Operations & Production Management, 33(8), pp.1075-1104.